UK skiers are being warned of the dangers of drinking when skiing, as the effects worsen at higher altitudes.

The Foreign Office is launching a campaign aimed at holidaymakers in a bid to reduce the number of people killed or injured in alcohol related skiing and aprĬs ski accidents.

Posters have been erected in French ski resorts with the slogan, ‚Don‚t Catch Your Death‚ to highlight the risks.

The British Ambassador to France, Peter Westmacott said, “We are telling our compatriots to be careful – when you consume too much alcohol at altitude and it’s cold, the danger is greater.”

Remember: know the risks, be prepared and dress accordingly for the weather.